Get early access to invest

Welcome to Doggies in Town’s early-access private fundraise! Submit your interest today to have the opportunity to invest in the world’s most exciting pet tech. startup and at the side of a highly experienced team.
24
$320.000
Doggies_in_Town_fundraise_seed_investment - The world's web3.0 dog economy

Get early access to invest

Welcome to Doggies in Town’s early-access private fundraise! Submit your interest today to have the opportunity to invest in the world’s most exciting pet tech. startup and at the side of a highly experienced team.
24
$320.000
74%
$ 0
Soft commitment
0
Investors

0
Investors interested
$ 0
Target
0 %
Equity
$ 0
Valuation
Doggies in Town aims to become the world’s most advanced ecosystem where dogs, dog owners and dog friendly businesses come together in one ecosystem to interact and transact with each other.
 
  • Leading dog app in Spain

  • +20.000 dog owners

  • +2.500 dog friendly businesses

  • Most innovative pet technology

Doggies in Town

Fundraise of Stage 2

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74%
$ 0
Soft commitment
0
Investors

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0
Investors interested
$ 0
Target
0 %
Equity
$ 0
Valuation
Doggies in Town is building the world’s first dog-friendly economy to become the only digital ecosystem that seamlessly bridges the offline and the online world, allowing dogs and their owners to explore, engage and transact with dog-friendly businesses.

* Capital at risk

  • Leading dog app in Spain

  • +20.000 dog owners

  • +2.500 dog friendly businesses

  • Most innovative pet technology

Breaking News

Problem  |  Solution  |  Roadmap  |  Why invest?  |  Founders  |  Advisors  |  Testimonials  |  FAQ

Problem  |  Solution  |  Roadmap  |  Why invest?  |  Founders  |  Advisors  |  Testimonials  |  FAQ

The problem

There are 471 million dog parents worldwide and 37% travel with their pets. However, dog parents & hotels have clear frustrations.
  • Unable to discover & book dog-friendly places

    A shocking 89% of dog owners are frustrated with not knowing how to locate dog-friendly locations (accommodations, restaurants, stores, parks & beaches and dog businesses) & not having one app to book them.

  • How can we cut third-party booking tools?

    The pain of 80% of our accommodations is the significant fees they pay to channel managers, OTAs (e.g. Booking.com) and other third-party tools.

  • Dog owners want gamified products

    Dog owners are one of the most highly engaged group of mobile gamers. The majority of PokemonGO's 79M monthly users are dog owners. 50% of SweatCoin's 100M users who walk to earn rewards, are dog owners.

Doggies in Town Opportunity

The problem

There are 471 million dog parents worldwide and 37% travel with their pets. However, dog parents & hotels have clear frustrations.
  • How to discover & book dog-friendly?!

    A shocking 89% of dog owners are frustrated with not knowing how to locate dog-friendly locations (accommodations, restaurants, stores, parks & beaches and dog businesses) & not having one app to book them.

  • How to cut third-party booking tools?

    The pain of 80% of our accommodations is the significant fees they pay to channel managers, OTAs (e.g. Booking.com) and other third-party tools.

  • Dog owners want gamified products

    Dog owners are one of the most highly engaged group of mobile gamers. The majority of PokemonGO's 79M monthly users are dog owners. 50% of SweatCoin's 100M users who walk to earn rewards, are dog owners.

The solution

Doggies in Town pioneers the world’s first dog-friendly economy, enabling dogs and owners to explore, engage, and transact with dog-friendly businesses seamlessly. By utilizing blockchain, it reduces third-party fees for accommodations, fostering affordability and direct transactions.
Doggies in Town Web2 to Web3Doggies in Town Web2 to Web3

The roadmap

Stage 1 was successfully completed. With new funding, the team will embark into the development of Stage 2.

2022

Stage 1 – Completed

Doggies in Town is already positioned on the market as the leading dog app ecosystem in Spain, with +20.000 dog owners now able to locate over +2.500 dog friendly businesses.
App for dog owners

  • Can search by city and categories (e.g. accommodations, restaurants, stores, dog business, etc.)
  • Discover public parks & beaches
  • "Newest places in your city" & "Nearby dog friendly places"
  • New app filters
  • Instagram-like videos of "Business of the Week", "Top activities & events"
  • Advertising spaces integrated on Home screen, list views and Favorites
  • "Vote for Doggie of the Week"
  • Article integration
  • Video integration
  • User reviews including photos

Platform for business

  • Businesses can register and create unlimited "dog friendly" profiles on the SaaS
  • Businesses can try, for FREE, the business Premium feature of creating ads that will be visible to dog owners
  • Businesses can provide more details to their profile, tailored to their industry
  • Businesses can access analytics about their profile popularity and advertising performances

+20,000

Dog owners

+2,500

Businesses

+100

Franchises

30,000

Monthly website traffic

2023 - 2024

Stage 2 – Explore-to-Earn & book

In 2023, Doggies in Town will transition from Web2.0 to Web3.0 with a focus on entering the US market and strengthening its’ position in becoming the #1 app ecosystem where dog owners can discover, but equally interact and transact with both physical & digital dog friendly businesses.
Booking system

  • Dog friendly hotels will have access to our API in order to increase hotel reservations

Explore-to-Earn tokens

  • Businesses will buy tokens and set offline or online actions (e.g. visit physical location, visit website, buy product at the business, etc.)
  • Dog owners will complete these actions in order to earn tokens from these businesses, which they'll be able to use to access items for their NFT dogs and use at dog friendly businesses 

NFTs

  • Dog owners will have access to NFTs that will look similar to their own dogs
  • The NFTs will be their digital identity within the Doggies in Town ecosystem
  • NFTs, similar to an exclusive membership, will give them exclusive access to specific features within the app

2024 - 2026

Stage 3 – Experience new worlds

Lastly, as shopping & bookings on marketplaces transition from Web2.0 to Web3.0, Doggies in Town will aim to be at the forefront of the pet industry innovation and launch its’ own metaverse, called “The Doggieverse”.
Sale of land parcel

  • Parcels of lands will be purchasable by our businesses or dog owners, granting them rights to build metaverse experiences within that parcel

"Experience Creator"

  • The "Experience Creator" will be sets of tools allowing land parcel owners to create sales or marketing experiences

Opening of our "Doggieverse"

  • Our metaverse, called "The Doggieverse" will be made open to the public once parcels of lands have been bought and experiences have been created 

"Doggieverse" marketplace

  • Our "Doggieverse" will be the very first marketplace dedicated to dog owners and focused on selling & buying products and services within the pet industry

The roadmap

Stage 1 was successfully completed. With new funding, the team will embark into the development of Stage 2.

2022

Stage 1 – completed

Doggies in Town is already positioned on the market as the leading dog app ecosystem in Spain, with +20.000 dog owners now able to locate over +2.500 dog friendly businesses that can cater to the personalization needs dog owners want and demand.

+20,000

Dog owners

+2,500

Businesses

+100

Franchises

30,000

Monthly website traffic

$20B

Potential startup valuation

2023-2024

Stage 2 – Up next

In 2023, Doggies in Town will transition from Web2.0 to Web3.0. With a focus on the integration of a booking system, the development of NFTs and the launch of Explore-to-Earn tokens, Doggies in Town will strengthen its’ position by becoming the #1 app ecosystem where dog owners can not just discover, but equally interact and transact with both physical & digital dog friendly businesses.
2022

Stage 1 completed

Doggies in Town is already positioned on the market as the leading dog app ecosystem in Spain, with +20.000 dog owners now able to locate over +2.500 dog friendly businesses.
App for dog owners

  • Can search by city and categories (e.g. accommodations, restaurants, stores, dog business, etc.)
  • Discover public parks & beaches
  • "Newest places in your city" & "Nearby dog friendly places"
  • New app filters
  • Instagram-like videos of "Business of the Week", "Top activities & events"
  • Advertising spaces integrated on Home screen, list views and Favorites
  • "Vote for Doggie of the Week"
  • Article integration
  • Video integration
  • User reviews including photos

Platform for business

  • Businesses can register and create unlimited "dog friendly" profiles on the SaaS
  • Businesses can try, for FREE, the business Premium feature of creating ads that will be visible to dog owners
  • Businesses can provide more details to their profile, tailored to their industry
  • Businesses can access analytics about their profile popularity and advertising performances

+20,000

Dog owners

+2,500

Businesses

+100

Franchises

30,000

Monthly website traffic

2023-2024

Stage 2 –
Up next

In 2023, Doggies in Town will transition from Web2.0 to Web3.0 with a focus on entering the US market and strengthening its’ position in becoming the #1 app ecosystem where dog owners can discover, but equally interact and transact with both physical & digital dog friendly businesses.
Booking system

  • Dog friendly hotels will have access to our API in order to increase hotel reservations

Explore-to-Earn tokens

  • Businesses will buy tokens and set offline or online actions (e.g. visit physical location, visit website, buy product at the business, etc.)
  • Dog owners will complete these actions in order to earn tokens from these businesses, which they'll be able to use to access items for their NFT dogs and use at dog friendly businesses 

NFTs

  • Dog owners will have access to NFTs that will look similar to their own dogs
  • The NFTs will be their digital identity within the Doggies in Town ecosystem
  • NFTs, similar to an exclusive membership, will give them exclusive access to specific features within the app

2024-2026

Stage 3 –
Up next

Lastly, as shopping & bookings on marketplaces transition from Web2.0 to Web3.0, Doggies in Town will aim to be at the forefront of the pet industry innovation and launch its’ own metaverse, called “The Doggieverse”.
Sale of land parcel

  • Parcels of lands will be purchasable by our businesses or dog owners, granting them rights to build metaverse experiences within that parcel

"Experience Creator"

  • The "Experience Creator" will be sets of tools allowing land parcel owners to create sales or marketing experiences

Opening of our "Doggieverse"

  • Our metaverse, called "The Doggieverse" will be made open to the public once parcels of lands have been bought and experiences have been created 

"Doggieverse" marketplace

  • Our "Doggieverse" will be the very first marketplace dedicated to dog owners and focused on selling & buying products and services within the pet industry

2024-2026

Stage 3 – Up next

Lastly, by the end of 2024, as shopping & bookings on marketplaces transition from Web2.0 to Web3.0, Doggies in Town will aim to be at the forefront of the pet industry innovation, and have transformed its’ app ecosystem into the very first Web3.0 metaverse marketplace for dog-only purchases & bookings.

Why invest?

In addition to being uniquely positioned as market leader and known as one of the most innovative pet tech. startups in the world, Doggies in Town is building at the intersection of 4 global mega-trends. 
  • The rapid rise of dog-friendly accommodations

  • The inevitable global shift from Web2.0 to Web3.0

  • The growing pace of token economies

  • The high growth of NFTs & their utility

  • Top brands are turning to the metaverse

Our founders

Here are the top dogs leading the pack

Jessie Akkermans

CEO & Co-founder
– Has built 4 successful startups
– 14 years project management experience
– 14 years marketing experience
Julien de Waal - COO of Doggies in Town - About Us - Team-min

Julien de Waal

COO & Co-founder
– 12 years experience building successful startups
– Management experience at Google, SwissBorg, Demium Startups & Capgemini
Rafael Lopez Manas - CTO of Doggies in Town - About Us - Team-min

Rafael López Mañas

CTO & Co-founder
– 15 years experience as a full-stack developer
– 10 years tech. project management
– Experienced in blockchain, web3.0 & crypto

Our founders

Here are the top dogs leading the pack

Jessie Akkermans

CEO & CO-FOUNDER
– Has built 4 successful startups
– 14 years project management experience
– 14 years marketing experience
Julien de Waal - COO of Doggies in Town - About Us - Team-min

Julien de Waal

COO & CO-FOUNDER
– 12 years experience in building startups
– Management experience at Google, SwissBorg, Demium Startups & Capgemini
Rafael Lopez Manas - CTO of Doggies in Town - About Us - Team-min

Rafael López Mañas

CTO & CO-FOUNDER
– 15 years experience as a full-stack developer
– 10 years tech. project management
– Experienced in blockchain, web3.0 & crypto

Backed by top brands

With renown presence in the industry and around the world

Our "stealth" team

The talented pack

Undisclosed

HEAD OF TOKEN DEVELOPMENT

Undisclosed

HEAD OF NFT

Undisclosed

HEAD OF DESIGN

Undisclosed

HEAD OF MARKETING

Supported by industry leaders

That bring decades of specific experience
Bastien Muster - advisor at Doggies in Town

Bastien Muster

FORMER EXECUTIVE AT SWISSBORG
– Experience in leading data-driven growth of top blockchain companies 
Advising in scaling Web3.0 tech.
Henriette+Bylling+-+CEO+Aller+Petfood
Play Video about Henriette+Bylling+-+CEO+Aller+Petfood

Henriette Bylling

CEO OF ALLER PETFOOD
– Experience in scaling business into a global company
– Advising with industry insights
Zev Siegl, Co-Founder of Starbucks, Catalyst of Doggies in Town's Growth - Doggies in Town
Play Video about Zev Siegl, Co-Founder of Starbucks, Catalyst of Doggies in Town's Growth - Doggies in Town

Zev Siegl

CO-FOUNDER OF STARBUCKS
– Global speaker, mentor & co-founder of Starbucks
– Advising in business processes
Agathe L. Richard advisor at Doggies in Town

Agathe L. Richard

RENOWN WEB3.0 EXPERT
– Track record of advising top Web3.0 projects
– Advising in Web3.0 tech. & growth

Supported by industry leaders

That bring decades of specific experience
Bastien Muster - advisor at Doggies in Town

Bastien Muster

FORMER EXECUTIVE AT SWISSBORG
– Experience in leading data-driven growth of top blockchain companies 
Advising in scaling Web3.0 tech.
Henriette+Bylling+-+CEO+Aller+Petfood
Play Video about Henriette+Bylling+-+CEO+Aller+Petfood

Henriette Bylling

CEO OF ALLER PETFOOD
– Experience in scaling business into a global company
– Advising with industry insights
Zev Siegl, Co-Founder of Starbucks, Catalyst of Doggies in Town's Growth - Doggies in Town
Play Video about Zev Siegl, Co-Founder of Starbucks, Catalyst of Doggies in Town's Growth - Doggies in Town

Zev Siegl

CO-FOUNDER OF STARBUCKS
– Global speaker, mentor & co-founder of Starbucks
– Advising in business processes

Agathe L. Richard

RENOWN WEB3.0 SPECIALIST
– Track record of advising top Web3.0 projects
– Advising in Web3.0 tech. & growth

Dog owner testimonials

The solution for millions
5/5
“I can’t wait for the app to launch, so I finally know where I can go with my dog.”
Helena
Dog lover & owner
5/5
“When I’m with friends I don’t know to which places we can go & bring our dogs.”
Raphael
Dog lover & owner
5/5
"I am very happy with this app! In fact, there I discovered a petfriendly restaurant to go to with my dog ​​next to home 🥹"
Madame Bovary
Dog lover & owner
5/5
"Very useful app for dogs and dog owners. I love it!"
Jocelyne Sadot
Dog lover & owner
5/5
"My favorite app for my dog ​​and I!"
Jose Micah
Dog lover & owner
5/5
"I love this app. I found it very helpful in finding really nice restaurants and shops that accept my dog, Diva."
Mariah Aragon
Dog lover & owner

Client testimonials

We’re helping thousands of businesses in growing
“Our experience with Doggies in Town has been very positive, we are a small neighborhood store and we had a somewhat limited audience and thanks to being in Doggies in Town we have had a much more open audience and people have come from other areas of Madrid. It has been something great because we have had a lot of new audiences with new experiences. We are delighted!”
“As we are very fond of animals, this initiative seemed original and excellent, a success! Since we have been in the app, humans and dogs have been able to come with a calm feeling and the experience of contact, has benefited both of us: us because we always like to pet furry heads and them, because in addition to a dog empanada, the predefined environment already means relaxation for the owner. Here’s to many more years!”
“Doggies in Town has helped other animal lovers discover my work as a dog photographer. The use of geolocation has allowed people close to my business to come to my photo studio to photograph their dog. A very useful app for photography businesses like mine! 100×100 recommended.”

FAQ

To be ahead of the pack and accelerate our product development (mentioned in Stage 2) & our growth and become the #1 innovative pet tech. startup in the world

We will be offering investors a range of exclusive rewards alongside the equity they receive for their investment. Further details of these will be revealed at the time of the launch.

The minimum investment for this round will be $25.000. We have an total investment cap and once it is reached nobody else can invest.

One way you can make money from your investment is by selling your shares for more than you paid for it.  Once our company reaches IPO, is bought by a larger company, or the company management buy back equity from investors, at that point, you’ll be able to sell your shares. Depending on growth, dividends paid out by Doggies in Town could be another way for you to make a return on investment.

Yes, all customers who have submitted their interest will be exclusively invited to a private launch, prior to the public launch.

We expect to go live in July of 2023. When you fill in the form on our pre-register page you will be the first to know the exact date!

Anybody over the age of 18 years and legally entitled to invest. Your location will also determine whether you can invest or not and is something that can be discussed in follow up calls.

Pre-registering does not commit you to anything. However, you will have exclusive access to invest in Doggies in Town when we open privately. We have an investment cap and once it is reached nobody else can invest.

To become a shareholder in Doggies in Town

  • Submit your interest
  • Keep track of email updates about when the campaign will go live
  • Be ready to invest when our share offer goes live

We will be announcing the raise amount close to the launch of the equity campaign.

We will announce the valuation close to the campaign launch.

As a platform approved and regulated by the Financial Conduct Authority, Crowdcube reviews and approves every pitch on the website to ensure that all the information presented to the crowd is fair, clear and not misleading.

Crowdcube has conducted thorough due diligence in Doggies in Town, its legal structure and directors using leading third-party providers such as Creditsafe, Experian and Onfido. Crowdcube also verifies evidence supporting any claims being made by the business such as market size, contracts and partnerships to ensure the information provided is accurate. The process can take between 3-4 weeks, sometimes longer if the company or raise is complicated.

You will officially be a Doggies in Town shareholder once the round has closed and the cooling-off period is over! When you become a shareholder in Doggies in Town, you will own a piece of our company and are entitled to exclusive investor rewards. If you register your interest now, we’ll let you know when the private launch goes live.

If you have questions, give us a call or WhatsApp us

Julien de Waal - COO of Doggies in Town - About Us - Team-min

This is your time

Register your interest now!

Become a co-owner of Doggies in Town

* Capital at risk

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